Improved PCOO operations made president Duterte more visible to the public eye
MANILA - Presidential Communications Operations Office (PCOO) Secretary Martin Andanar said on Thursday that improving the operations of the PCOO and its attached agencies in terms of broadcasting and information dissemination has made the President visible to the public.
“Alam niyo po
talagang ginawa natin ang magagawa natin para po ma-improve ang PCOO. We
streamlined the government communications arm. Ngayon po masasabi natin na we
are walking in one direction [We did what we can to improve PCOO. We streamlined
the government communications arm and now I can say that we are walking in one
direction],” he said in an interview.
Through the
Radio-Television Malacanang (PBS-RTVM), the government is now able to air live
the pronouncements of the President - his State of the Nation Addresses, media
interviews, meetings, and other significant gatherings with local officials.
These engagements are being amplified by the other PCOO attached agencies
through their social media platforms as well as tv and radio programs.
“Kahit saan
magpunta ang Presidente ay covered po. Diretso na yung report ng Presidente
mula sa RTVM hanggang dun sa mga kababayan natin. Wala na pong middleman
[Wherever the President goes, it is covered. The report of the President goes
directly to the people because of RTVM. There’s no longer a middleman],”
Secretary Andanar said.
He also mentioned
that their unrelenting efforts to create more proactive programs allowed for
more Filipinos to tune in to their social media pages for real-time updates on
the current situation that the country is facing.
“Marami pang
pagbabago ang ating ginawa tulad ng pagtaas ng ating social media presence.
Before the PCOO proper had about 300,000 followers, now we are reaching more
than 2 million Filipinos,” he said.
He said that
online platforms of the communications arm are reaching millions of Filipinos
and it is even being amplified through its partnership with the Kapisanan ng
mga Brodkaster ng Pilipinas (KBP).
PCOO’s policy
development engagements
Secretary Andanar
cited that the department not only focused on reaching the public but also
looking after the welfare of Filipino media workers and making the government
more accessible to the people.
“Dati hindi naman
nakikialam ang PCOO pagdating sa policymaking but we ensured that all bases are
covered kailangan matulungan natin yung ating mga kasamahan sa media, kailangan
ma-improve natin yung ating pagpatakbo ng government communications arm,” he
said.